Altair
—Sunnyvale, CA
2024
Full Creative Suite
Logo Design
Brand Board
Brochure - Digital, Printed
Website
Email Campaign
RealtyAds Campaign
Flyers - Tour Path, Parking
Window Graphics
Rooted in both nature and the cosmos, this brand draws inspiration from two defining elements of the property: an expansive living wall in the lobby and the name of the street it’s on, Altair, meaning the brightest star in the Aquila constellation. A starry night sky is subtly threaded throughout the materials, while a rich, natural color palette brings in the warmth and texture of the living wall—adding an organic contrast to the clean lines of the design. At the center of this brand is a hand-drawn “A,” an elegant yet personal set of logos that reflect the bespoke, one-of-a-kind quality of the building. Designing with simple color blocking, understated typefaces, and thoughtfully structured layouts, this visual system allows the logos to shine and positions the brand as a true standout in the market.
Original brand direction
RealtyAd campaign example
Email campaign design: partnered with Anna Gromski
RealtyAd campaign design: Sarah Nock
Credits—
Marketing strategy & project management: Diane Stewart
Content development: Danny Sherbun
Website design: Sarah Nock
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